Angry Swifties

Due to extraordinarily high demands on their ticketing system and insufficient remaining ticket inventory to meet that demand, Ticketmaster cancelled sales of tickets for the upcoming Taylor Swift concert tour.  Over 2 million tickets were sold on November 15 at Ticketmaster for Taylor Swift’s The Eras Tour, which was the most tickets ever sold for an artist in a single day, however 14 million fans tried to order presale tickets, although some of them may have been bots.  The Eras Tour will kick off on March 17, 2023, and it will be her sixth headlining concert tour.  Dozens of Taylor Swift fans who are mostly lawyers, have joined forces to take down Ticketmaster after the pre-sale ticketing chaos and cancelation of Swift’s upcoming run of shows.  They reported Ticketmaster to the FTC (Federal Trade Commission), and they drafted a brief for politicians to take them down.  U.S. lawmakers are set to probe the ticketing industry after millions of Taylor Swift fans were shut out from buying concert tickets.  Swifties feel that high fees, site disruptions and cancelations show that Ticketmaster’s dominant market position means this company does not face any pressure to continually innovate and improve.  Ticketmaster’s parent company Live Nation is under investigation by the Department of Justice.

Taylor Swift was discovered in 2005 in the tiny iconic Bluebird Café in Nashville, and she got a record deal with Big Machine Records.  She released her self-titled debut album in 2006 and quickly rose to fame in the US and since then, her popularity has been growing at an exponential rate.  Swift’s first three albums were country where she played acoustic guitar.  Swift is a prolific songwriter famed for writing songs primarily based on her emotions and experiences which attract the young audience because they feel they can relate to most of the things she describes.  She shifted to pop music which made her lyrics more memorable and universal enough to reach teenagers.  Swift launched 5 headlining tours and has performed in more than 900 concerts.  Taylor has not been on the road in the last four years and her fans really want to see her perform.  She will turn 33 in a few weeks, as her birthday is on December 13.

Ticketmaster acquired Ticketron to give them market dominance and they opened online in 1996 but getting tickets for popular events can be a challenge.  I remember the days before electronic tickets were available and you had to stand in line to get tickets to a show.  I went with a three of my friends to Roosevelt Stadium in Jersey City, NJ to get tickets for some upcoming Grateful Dead shows.  We wanted to make sure that we got tickets, so we got on the line the night before they went on sale.  It was like a party, where everyone was getting high and listening to Grateful Dead music and I finally fell asleep on the sidewalk.  I woke up the next morning because flies kept landing on my face.  Jersey City was known for having rats, cockroaches, flies and other pests and I was glad that it was flies and not rats.  These angry Swifties have no clue what it means to be a true fan.

Written for FOWC with Fandango – High.

16 thoughts on “Angry Swifties

  1. I can’t say I’m a fan but you brought up a good point. It was a bonding experience fans had waiting for those tickets that created memories for years. I waited in line for many concerts and it was fun talking to other fans. Kind of like here with what we have now.

    Liked by 1 person

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